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Working from home – top tips for the lockdown

Whilst the world adapts to a new normal many of us are trying to get accustomed to working from home. WFH used to be a bit of a perk, now it’s an obligation, so we all need to work out how to do it effectively and, unfortunately, for a long period. So here are my top tips to get you through the coming weeks and months… Get tech savy As the old saying goes, it’s…
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Copyright

Copyright and copy… wrong

An often overlooked fact about copyright is that it’s all down to good admin. I know admin might not be the most exciting thing to read about but give it a chance. Copyright differs from rights like trade marks or patents because it is not registered (at least in the UK and Europe). This is actually a huge advantage because it means that you can own it for free and you don’t need to go…
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Harry and Meghan

Trade mark oppositions – advice for Harry & Meghan

You may have noticed a passing mention on the news recently that Harry (AKA Prince Harry) and Meghan (AKA that actress from Suits) have recently resigned from royal duties in favour of a life of financial independence. Like all sensible start-ups they have decided to register their brand SUSSEX ROYAL as a trade mark. However this has attracted a bit of attention and, with it, a few trade mark oppositions. So, what to do, well…
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election

Electioneering and copyright infringement

In the olden days parties campaigned by knocking on doors, holding rallies and sending endless bits of paper to voters. But, what this latest election has shown us, apart from the fact that people seem pretty keen to get Brexit done, is that social media is the new median to reach voters. Whilst this may seem fine in theory, and certainly friendlier to the planet, it does have some problems. Most notably the ease by…
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PORSCHE

Brand protection… the big questions answered

Have you spent months developing the prefect brand name? Have you bought a domain name or registered a company name featuring the brand? Maybe you’re really far down the road, you’re selling your goods or services, advertising and looking for investment? If any of this applies to you then you need to register a trade mark. How to do it Unfortunately, there’s no such thing as a single worldwide trade mark and so brand owners…
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Cube puzzle

Rubik’s Cube fail to solve the 3D trade mark puzzle

Like many other things big in the 80s, the Rubik’s Cube has a cult following around the world. A simple toy consisting of six faces each covered by nine stickers has sold more than 400 million units since its invention in 1974… I still can’t get all the colours to match up, and I’ve been told that it’s “cheating” to take it apart and put it back together in order. Given its iconic status and…
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secret

Shhhh… don’t mention the patent

When people think of intellectual property protection often the first thing that pops into their mind is a patent (and then the question of how it’s pronounced). But patents can be hard to come by, with a very high bar for what’s considered to be an “inventive step” and often fairly substantial legal fees to get the thing drafted. However, what a lot of people fail to realise is that secrecy is the key to…
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investment

Preparing your business for investment, why IP is the key

Most businesses require third party investment at some point. In fact, the majority of start-ups are “bootstrapped” from inception and this can significantly limit their potential to hire new staff, increase growth or expand into untapped markets. Fortunately, there are people out there with cash to splash who are desperately looking for the next big thing. But, before they sign on the dotted line they’ll want to do their research and satisfy themselves that their…
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Social Media

Online Influencers #advertisingrules #fail

I think we can all accept that for most brands advertising has moved beyond traditional print and media. Instead consumers are constantly being told what to buy by a wide array of social media influencers. These might be mainstream celebrities such as actors and musicians or they might be “normal” people who have made it big online, largely due to the content that they post. For the majority of influencers their revenue is generated by…
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brand identity

Three stripes and you’re out!

We can all sympathise with a company trying to protect its brand identity, indeed this is exactly why we have a trade mark registration system. However, this system does have limits and every-so-often those limits are tested rather extensively. This is particularly true of the recent saga with an EU trade mark held by adidas… Way back in 2014 the company registered a slightly unusual trade mark. It was effectively an image of their famous…
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Key Practice Areas

Briffa’s highly trained team can assist you with a wide range of legal issues, from fixed-fee trade mark and design applications to dealing with IP disputes and drafting contracts. Contact us to discuss your requirements and arrange your free legal assessment.

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About Briffa

Briffa is a firm of leading intellectual property solicitors based in London. We’re creative, transparent and competitively priced — our highly skilled team provides the level of expertise and quick turnaround times you need to ensure your intellectual property and business interests remain protected.

We help clients across a broad range of sectors and we’re experts in brand strategy and IP portfolio management — our team can help your business grow, giving you a competitive edge that increases the value of your business for either investment or eventual sale.

If you would like some FREE advice on protecting your intellectual property and increasing your market share just request a FREE legal assessment with one of our intellectual property solicitors today.

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