Briffa has the expertise to help you get the most from your image and personality rights.
We act for a number of well known organisations and well known personalities and sports people . Our know-how in this field helps to get the best deals, maximising value while retaining brand value.
The internet has created many new celebrities or at least those with a sizeable personal brand, such as on Youtube and that brand has a value. The viral nature of the web means that celebrities can be created almost overnight. Protecting a personal brand in these situations should be considered at an early stage.