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dog eat dog

Adidas and the dog-eat-dog world of trade marks

Earlier this month, the trade mark office in Japan decided in favour of Adidas and refused to register “adidog” as a trade mark on the ground that the mark was confusingly similar to the Adidas trade mark. The “adidog” trade mark application was filed by an individual covering clothing for pets and Adidas opposed the application arguing that the use and registration of the “adidog” mark would confuse consumers. The trade mark office in Japan…
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The Pets Factor

Background On 29 June 2017, TV format creator Mark Duffy decided to apply for an amusing trade mark under the name of “The Pets Factor” (the Application), presumably unaware of the furore that was shortly to be generated by the well-known patron of a similar brand. The application proceeded to publication on 21 July 2017 where it was summarily opposed by Fremantlemedia Limited and Simco (the Opponents), both companies tied to the TV judge Simon…
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Feyoncé Play on words: No confusion with Beyoncé

A Fiancé is a man who is engaged to be married. A Fiancée is a woman who is engaged to be married. Both come from the French word ‘fiancé’ meaning to promise which ultimately has its root in the Latin verb ‘fidere’, to trust. Feyoncé, is a made up word adopted by a recently established clothing company targeted at engaged couples.  Beyoncé is a pop music superstar. Are you confused by all these similar sounding…
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two empty wine glasses confusion?

Trade Marks and Alcoholic Drinks: Is there a Likelihood of Confusion between ‘Pitu’ and ‘Litu’?

Have you ever been out and considered the wine list, ordered a drink in a bar or restaurant or bought a drink in a shop and thought: ‘I wonder if there is a trade mark infringement issue here?’ The EU General Court had to do just that in a recent case between Anton Riemerschmid Weinbrennerei und Likörfabrik (“Anton Riemerschmid”) and Viña y Bodega Botalcura (“Viña y Bodega”) and possible likelihood of confusion. In 2014, Anton Riemerschmid…
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About Briffa

Briffa is a firm of leading intellectual property solicitors based in London. We’re creative, transparent and competitively priced — our highly skilled team provides the level of expertise and quick turnaround times you need to ensure your intellectual property and business interests remain protected.

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